Increase membership and enhance member engagement

Increase membership and enhance member engagement in Omicron Delta Kappa

Initiative 1.1
Increase number of individual members initiated annually (long-term goal 10,000).

1.1.1    Encourage circles at institutions with post-baccalaureate degree programs to identify graduate students to invite to membership.

1.1.2    Explore the number of member institutions with online-only programs and identify the feasibility of including online-only students for membership consideration.

1.1.3    Assist circles with setting membership targets for annual growth.

1.1.4    Facilitate National Headquarters contacts with circles which have not inducted members in the past 12 months including letters from Associate Executive Director, calls and visits from O∆K Leadership Consultants or NAC/Board members.

1.1.5    Emphasize the practice of at least two initiation programs per year; looking for members in all three class years (junior, senior, graduate students); and selecting members from all five phases of campus life.

1.1.6    Revamp circle standards recognition to reward circles for achieving/striving for optimum membership for their campus.

Initiative 1.2
Increase the number of viable, active circles (long-term goal 300) through support of existing circles and expansion to new campuses.

1.2.1     Maintain master circle list of current circle performance indicators – strategically plan HQ support activities based on indicators

1.2.2    Maintain circle prospect list of campuses expressing interest and campuses targeted by Membership Committee/HQ staff. Strategically plan HQ expansion outreach.

1.2.3    Realistically place circles on inactive/charter removal status in a timely manner to conserve resources and reputation.

1.2.4    Continue work HBCU initiative to strategically add/revive circles on key HBCU campuses committed to the O∆K Idea.

1.2.5    Engage alumni across the country to assist with expansion to target campuses and support for existing circles.

1.2.6    Emphasize the “four voting faculty rule” and provide further guidance to circles on how to foster an effective faculty officer rotation.

1.2.7    Maintain a presence at national student affairs conferences related to college student affairs and leadership.

1.2.8    Due diligence by HQ staff to ensure circles participate in at least one regional/national gathering every biennium.

Initiative 1.3
Develop quality of membership and engagement.

1.3.1    Research circle best practices and establish circle health indicators.

1.3.2    Develop membership intake quality dashboard.

1.3.3    Develop and distribute a regular survey of member interests, concerns, and opportunities.

1.3.4    Revamp circle standards to reward circles which engage members beyond initiation.

Initiative 1.4
Develop “feeder” relationships to increase pipeline applicant quantity and quality.

1.4.1    Identify member campuses which already have a Phi Theta Kappa Alumni Chapter and/or general freshman/sophomore honor societies (Alpha Lambda Delta, Phi Eta Sigma, Sigma Alpha Lambda, National Society of Collegiate Scholars).

1.4.2    Identify current O∆K members who are members of the “feeder” honor societies to develop statistics to share with those organizations.

1.4.3    Make contact with the headquarters staff of the feeder honor societies to explore collaborative opportunities (particularly with leadership programming).

1.4.4    Communicate with circles about possible membership preferences and collaborative opportunities.